🏠Boost Your AirBnB ROI: Must-See Picks + News | #011

🔥 TX | TN | IN Red-Hot Properties & News Coming Your Way! 🔥

Author

PropGuy
July 12, 2024

Property Rundown

Today’s Insights

  • Top Investment Properties

  • Knowledge Rundown: 3 Part Series on Mastering the Art of Guest Attraction - Part 3: Expanding Your Reach: Exploring Alternative Booking Platforms and Marketing Strategies

  • Hot News: Mapped: Energy Costs by State in 2024

  • 5 Short Term Rental Tools to boost your productivity

New Releases

This stunning 4-bedroom residence seamlessly combines elegance and modern comfort. Step inside to discover a spacious media room, perfect for entertaining and movie nights. Adjacent to it is a dedicated office space, ideal for remote work. The heart of the home showcases a beautifully updated kitchen with sleek quartz countertops, complemented by updated tile flooring and new vinyl plank throughout the living spaces. Outside, you'll find your own private oasis featuring a sparkling pool, spacious backyard, and covered patio, perfect for al fresco dining and hot summer days. A roof installed in 2020 ensures peace of mind for years to come.

🏠Quick Stats:

  • $480,000

  • 4 BR / 2 BA

  • 2,029 sq/ft

💰Projections:

  • Average Daily Rate: $369

  • Occupancy Rate: 45%

  • Projected Revenue: $60,900/yr

  • Projected Operating Expenses: $19,600/yr

  • Projected Net Operating Income: $41,300/yr

  • Projected Gross Yield: 12.7%

Price Reduction

Welcome home! This beautifully maintained brick home is located in Sevierville nestled between the French Broad River and the Smoky Mountains. Just a short 5 minute drive to Douglas Lake and Mountain Cove Marina, offering an abundance of nearby attractions.

🏠Quick Stats:

  • $479,000

  • 4 BR / 2 BA

  • 1,669 sq/ft

💰Projections:

  • Average Daily Rate: $364

  • Occupancy Rate: 51%

  • Projected Revenue: $67,300/yr

  • Projected Operating Expenses: $21,400/yr

  • Projected Net Operating Income: $46,000/yr

  • Projected Gross Yield: 14.1%

Over 90 Days + Price Reduction

4 bedroom 3.5 bath One-of-a-kind Gabled, Clapboard, Contractor Modern design exterior with an amazing jacuzzi tub with a walk in closet in the master bedroom. A fluted red oak front door opens to a soaring entryway.With a restained and fully supported deck. Very friendly and walkable neighborhood nestled away near 80th and Keystone. A skylight & wall sconce lighted, tiered-stairway and balcony. Double-door entry to large Master suite with lighted art nooks, bath with triangular jacuzzi tub, separate shower. .3 acre lot with mature trees. Double-doors w/Transom Office, wood paneled walls, coffered ceiling in the office. Daylight basement w/separate BR suite with egress window, walk-in closet & full bath. Invisible Fence. Brand New Paint and Carpet on the Upper Levels. Furnace, Water Softener, and AC fully replaced in 2022. All 3.5 bathrooms fully redone. 90% of windows replaced. Chimney Cap Replaced 2020. All Floors on the main level have been replaced. Carpet in the basement was replaced in the last 5 years with brand new paint to boot. All lighting on upper floors have been replaced including modern kitchen lighting. Refrigerator was replaced three years ago. Move in ready. Close to Keystone Mall, Broadripple, Carmel, Downtown. Perfect Location!

🏠Quick Stats:

  • $600,000

  • 4 BR / 4 BA

  • 3,751 sq/ft

💰Projections:

  • Average Daily Rate: $397

  • Occupancy Rate: 62%

  • Projected Revenue: $90,000/yr

  • Projected Operating Expenses: $28,700/yr

  • Projected Net Operating Income: $61,400/yr

  • Projected Gross Yield: 15%

Knowledge Rundown

Mastering the Art of Guest Attraction Series

Part 3: Expanding Your Reach: Exploring Alternative Booking Platforms and Marketing Strategies

In the previous parts of this series, we explored the art of crafting captivating listings and building guest loyalty to attract new guests and secure bookings for your short-term rental. Now, let's delve into strategies for expanding your reach beyond traditional platforms and attracting a wider audience of potential guests.

Moving Beyond Traditional Listing Platforms:

While major listing platforms like Airbnb and Vrbo offer a vast pool of potential guests, exploring alternative platforms can open doors to new markets and demographics. Here are some options to consider:

  • Specialized Booking Platforms: Several platforms cater specifically to short-term rentals, offering unique niches or targeting specific guest types. These could include:

    • Luxury Rentals: Platforms like Luxury Retreats or Plum Guide focus on high-end vacation rentals, attracting a clientele seeking upscale accommodations.

    • Family-Friendly Rentals: Platforms like Kid & Coe specialize in rentals with amenities and features specifically designed for families with children.

    • Unique Properties: Platforms like Glamping Hub highlight unique and unconventional accommodation options like cabins, treehouses, or glamping sites.

  • Local Listing Platforms: Research and explore local listing platforms popular in your region. These platforms might cater to a specific niche or offer a more targeted audience within your local tourism market.

The Power of Social Media Marketing:

Social media platforms are powerful tools for showcasing your short-term rental and attracting potential guests. Here's how you can leverage social media effectively:

  • Create Engaging Content: Share high-quality photos and videos that capture the beauty and unique features of your rental.

  • Post Regularly: Maintain a consistent posting schedule and share engaging content like local travel tips, recommendations for nearby attractions, or glimpses of the guest experience.

  • Target Your Audience: Utilize social media advertising tools to target your ideal guest demographic with location-specific and interest-based ads.

Additional Marketing Strategies:

  • Partner with Local Businesses: Collaborate with local businesses like restaurants, cafes, or activity providers to offer guests exclusive discounts or packages. This can create a win-win situation for both businesses and enhance the guest experience.

  • Participate in Travel Blogs or Websites: Reach out to travel bloggers or websites relevant to your area and highlight your rental property. You can offer them a complimentary stay in exchange for a feature or review.

  • Optimize for Local Search: Ensure your short-term rental listing appears high in local search results by using relevant keywords and optimizing your listing description for local SEO (Search Engine Optimization).

Remember:

  • Maintain Consistency: Maintain a consistent brand image across all your marketing platforms and online presence.

  • Track and Analyze Results: Monitor the performance of your marketing efforts and adjust your strategies based on the data you collect.

By implementing these strategies, you can expand your reach beyond traditional booking platforms and attract a wider audience of potential guests. Exploring alternative platforms, leveraging social media effectively, and engaging in strategic marketing efforts can significantly increase your bookings and ensure your short-term rental thrives in a competitive market.

Hot News

Mapped: Energy Costs by State in 2024

Despite the average energy consumption per person trending downward since 2000, energy cost still represents a significant part of American household budgets.

This map compares the total monthly energy bills in each of the 50 states.

Continue Reading → Here

Productivity

5 Short Term Rental Tools to Supercharge Your Productivity

  1. CopyBlogger: Offers tips and strategies for writing effective and engaging content, including headlines and descriptions that grab attention.

  2. HubSpot Blog: Provides a wealth of resources on marketing and content creation, including guides on writing persuasive descriptions.

  3. Hemingway Editor: This tool helps you simplify your writing, making it clear and engaging. It highlights complex sentences, passive voice, and other areas that might need improvement, ensuring your descriptions are concise and easy to read.

  4. CoSchedule Headline Analyzer: A tool that helps you craft powerful and engaging headlines and descriptions by analyzing their effectiveness.

  5. ProBlogger: A site dedicated to helping bloggers and content creators improve their writing skills and create compelling content.